Case Study
#1 on Google for
“Dentist Sunrise”
Welleby Family Dental went from buried in local search to owning the #1 organic and map pack position for their primary keyword — consistently capturing the highest-intent dental patients in Sunrise, FL.
wellebyfamilydental.comwellebyfamilydental.com
Dentist in Sunrise FL | Welleby Family Dental
Our caring dental team at Welleby Family Dental is dedicated to providing the full range of services your family needs in Sunrise, FL. Book today.
competitor-dental-sunrise.com
Sunrise Dental — Book an Appointment
General and cosmetic dental services in the Sunrise area. Call us today.
sunrisefl-dentist.com
Family Dentistry | Sunrise Florida
Accepting new patients. Cleanings, fillings, crowns and more.
The Challenge
A great practice. An invisible web presence.
Welleby Family Dental had the clinical quality, the 5-star patient experience, and the full-service offering to dominate their local market. What they lacked was search visibility — the mechanism that converts intent into appointments.
Patients searching “dentist Sunrise” or “family dentist near me” were landing at competitors with inferior care simply because those competitors showed up first. Every day without a top ranking was a day of lost new-patient revenue.
Suppressed organic rankings
Technical SEO issues prevented the site from competing for high-intent local searches despite strong reviews.
Weak Map Pack presence
An under-optimized Google Business Profile kept Welleby out of the top-3 map pack where 70%+ of local dental clicks originate.
Low-intent traffic only
What little organic traffic existed was broad and unqualified — not the high-intent 'dentist near me' searcher ready to book.
The Approach
A four-phase local search takeover.
Technical SEO Audit & Fix
Rebuilt the site's technical foundation — schema markup, Core Web Vitals, mobile speed, and crawlability. Identified and resolved indexation issues that had suppressed rankings for 18+ months.
Local Keyword Architecture
Mapped high-intent local searches: "dentist Sunrise FL", "family dentist near Welleby", "emergency dentist Sunrise" — then built dedicated landing pages and content silos for each.
Google Business Profile Dominance
Overhauled the GBP listing with optimized categories, service attributes, photo cadence, and a review velocity strategy. Result: consistent top-3 Map Pack placement for all primary queries.
Content & Authority Build
Launched a local content program targeting condition and procedure searches — general dentistry, cleanings, tooth pain — establishing Welleby as the authoritative dental resource for Sunrise residents.
The Results
Dominant. Sustained. Measurable.
Organic ranking for "Dentist Sunrise" — the highest-volume, highest-intent keyword in their local market.
Google Map Pack position, capturing call and direction clicks from patients ready to book now.
Sustained Google rating with 100+ reviews — social proof that converts searchers into booked appointments.
“Ranking #1 for ‘Dentist Sunrise’ means the patients finding Welleby are the exact consumers already seeking dental care — not casual browsers. That's the difference between traffic and a full schedule.”
— Patient Sprout Growth Strategist
Want results like these?
We'll build the same local search dominance for your practice. Get started today.
Get Started